Birmingham Branding Agency Story - From Drawing Board to Campaign
Love Denim Case Study - How to create a brand on a budget one stitch at a time
Stunn have been working with Love Denim since the new UK denim brand was first talked about between the owners, agents and our MD Karl. We’ve worked with the owners previously on a number of fashion and music based projects and here was an opportunity to work on something from the very beginnings of product development, right through brand, creative, policy, and then to create the photographic, digital and graphical outputs to support the conceptual spirit of the product.
We’ve been tasked with consulting and collaborating on tone of voice, price points, retail exposure, identity, press strategy and brand. We’ve created the corporate identity, visual language, labeling and on garment graphics for teeshirts and sweats. We’ve also helped create the web site, enabling Love Denim to be sold on line quickly and cost effectively in a way that hasn’t impacted on product development.